Austin web design company for businesses that have outgrown their template.
The job of an Austin web design company is to bring you more customers. Your business has something the others in your category don't. Your template hides it, so people comparing on a phone pick someone else. We build the site from your business, so more people in Austin find you and more of them sign up, book or call.
30 minutes on Google Meet, then a fixed-scope quote in writing within a week.
- One fixed price in writing, within a week of the call
- $5,000 to $40,000 what most sites cost
- 5.0 on Google, see the reviews
- A remote studio calls in your Central-time hours
What your website brings in is two numbers multiplied.
The first is how many of the right people find your site. The second is how many of them sign up, book or call. Raise either one and your revenue moves. Raise both and they multiply.
A template is built to be set up fast, not to raise either number. We build yours for both from launch day: Google's best practices for the first, and conversion psychology for the second, so a visitor sees what they need to decide, in the order they need it.
Everything below is how we raise each one for your business, and what it costs.
How many of the right people find your site
Raised with Google's best practices
How many of them sign up, book or call
Raised with conversion psychology
Client result, published on our homepage
A music school in Denver, Colorado
Conversion rate: the share of visitors who took the step the site asks for. About 2 in every 100 at the start, 8 in every 100 by week six. More than four times as many.
What your site brings in
An illustration, not a client result
Say your site gets 1,000 visitors a month.
1,000times1.8%equals18
1,000times8.0%equals80
Signups, bookings or calls a month, from the same visitors. Put in your own monthly visitors to do the sum for your business.
Analog Jiu Jitsu · North Austin
A North Austin gym that looked like every other gym online.
Analog is a new no-gi jiu jitsu and Muay Thai gym in North Austin. It trains a constraints-led way, and music runs through the whole place. The GymDesk site it inherited said none of that. Set beside every other gym's site, it gave a visitor no reason to pick Analog.
- Classes became The Tracklist
- Instructors became The Artists
- Shop became The Drop
- Join Now became Tune In
We wrote every word before we designed anything, in the language the gym already talks in, and put the free trial near the top, where someone comparing gyms sees it first. Your business has words like these too. A template can't know them. If you run a gym anywhere, there's more on how we build for one on our gym website design page.
- One page built in Astro
- 90+ Google's speed score on a phone
- 2 connections GymDesk and Google Analytics
- Within a week the new site was up and working
If you run on booking or payment software
The sale happens on your site, not inside your software.
Your bookings, memberships or payments probably run on software you're not about to leave, and you don't have to. What matters is where visitors make up their minds. At Analog, anyone who clicked into GymDesk to check a price or a class time had no way back to the gym's site.
One visitor, old site and new
Before
Looking around meant going into GymDesk
- The gym's site Lands on the gym's site
- GymDesk Clicks into GymDesk for prices
- Hunts for a class time
- Looks for shirt sizes
- No way back to the gym's site Dead end
Now
Looking around stays on the gym's site
- The gym's site Lands on the gym's site
- Sees the prices
- Finds a class time
- Picks a shirt and size
- GymDesk Joins or pays New tab, site still open
Analog Jiu Jitsu, North Austin
Prices, the class schedule and all three shirts, with sizes and prices, now sit on the gym's own site. GymDesk opens only when someone joins or pays, and each shirt opens its own checkout in a new tab, so the site stays open underneath.
Cattle Country Festival, Gonzales, Texas
A three-day country music festival about an hour from Austin. Most of its money comes from camping tiers and group packages, so the site sets them in three columns: the differences side by side, and the buttons right there.
You keep the software you pay for. Your visitors stop getting lost in it.
The first number
Found by the people searching Austin for what you sell.
A template gives Google a few generic pages: Home, About, Services, Contact. Everything you sell ends up sharing one of them, under headings your customers would never use. Google sends each search to the page that answers it best, so each thing people look for needs a clear page of its own.
That's the half of web design Austin owners rarely get to see, because so much of it sits where only Google looks. We build it in from launch day.
1 page A template: one page for everything
4 pages Your site: a page for each service
- /balayage Balayage
- /curly-haircuts Curly haircuts
- /bridal-hair Bridal hair
- /mens-cuts Men's cuts
On your site from launch day
- A page for each service Named and written in the words your customers use, so every search has a clear page to land on.
- Fast on a phone Built light, so each page opens quickly on the phone in your customer's hand.
- Your business, spelled out for Google Labels in the code (structured data) tell Google what you do and where you do it.
- Linked to your Google Business Profile Your site and your listing on Google Maps point to each other, so Google can tell they're the same business.
- Search Console on at launch Google's own tool for site owners, set up from day one, so you can see which searches bring people to you.
Moving off your template
You don't start over with Google. At launch, every address on your old site points to its new page, so the searches, links and bookmarks that already find you keep working.
Where you show up is Google's call, so we won't promise you a position. We'll give Google everything it needs to understand what you sell and where, from the day the site goes live.
Why it stays fast
Built in Astro, so there's nothing to patch.
Astro is the tool we build every site in. Each page goes out as light HTML carrying only the code that page needs, and nothing else rides along.
One-size-fits-all platforms work the other way round: a theme, plugins and a page builder made to suit every kind of business, all loading on your pages and all needing updates. Your site has none of them, so it stays fast and there's nothing for you to keep up.
- Nothing to update No theme, plugins or page builder waiting on a patch after launch.
- Nothing slowing the phone view Your customer's phone loads the page they opened, not code for features you never use.
- Easy for Google to read Every page arrives as plain, finished HTML, with nothing in the way of your words.
Google's speed score on a phone
Out of 100- 98
Cattle Country Festival
Country music festival, Gonzales, Texas
12 pages, even with a photo-heavy lineup and a carousel of 40+ sponsors
- 99
KM Law
Family law firm, Denver, Colorado
No third-party trackers, chat widget or popup
- 90+
Analog Jiu Jitsu
Gym, North Austin
One page, linked to GymDesk and Google Analytics
Who you'd work with
The two people behind the work.
Bullfinch is Kyle and Katie Rutten. Nobody sits between you and the person building your site, passing messages along. The people on your first call are the people doing the work.
Kyle Rutten
Designs and builds every page
Kyle started making websites when he was 14. He designs and builds every page of your site himself, so the person who hears about your business on the call is the one who makes it.
Katie Rutten
Runs the project, the schedule and the account
Katie keeps your project on schedule and looks after the account and the invoices. You always know where things stand and what comes next, without chasing anyone for an answer.
A remote studio, not an Austin one
You won't find us down the street. Here's what that means for you day to day.
- We've built in Texas Analog Jiu Jitsu in North Austin, and Cattle Country Festival in Gonzales, about an hour from Austin. Owners out in West Texas work with us the same way; here is our web design in Lubbock.
- Calls in your hours We meet on Google Meet, booked in your Central-time working hours.
- Every change on your phone Each change goes up on a preview link you open on your phone, so you see your site the way your customers will.
Price and timing
One fixed price, and the weeks between the call and launch.
Two things every owner wants to know before anything else: what it costs, and how long it takes. Here are both.
What most sites cost
$5,000 to $40,000
Your quote comes in writing within a week of the call: a fixed scope, and one price for it, so you can set it against what the site should bring in.
What moves the price
- How many pages the site needs
- What it connects to: your bookings, payments or customer list
- Whether we write every word
- Whether SEO or Google Ads come with it
From the call to launch
About 60 days for a typical site
- The call 30 minutes on Google Meet with Kyle or Katie, about your business and your customers.
- The quote Within a week, in writing: exactly what we'll build, at one fixed price.
- The words, first We write what your site says before anything is designed, so the design is shaped around it.
- Design and build All of it on a preview link, so you can watch your site come together on your phone.
- Launch Old addresses redirected to their new pages, with Google Analytics and Search Console on from the first day.
A one-page site can be much faster. Analog's was up and working within a week.
After launch, you choose
Book a 30-minute callBefore you book
Questions we hear from Austin owners.
Short answers to what owners ask us most. Anything we haven't covered, bring to the call.
Book a 30-minute callYou're not in Austin. Should I look for an Austin web design agency with an office in town?
Not for the work itself. We're a remote studio that has already built in Texas twice: a gym in North Austin and a music festival in Gonzales. Calls are on Google Meet, booked in your Central-time working hours.
Will an Austin web design company just give me a nicer template?
Not if the site starts from your business, and every one of ours does. We write your words first, from what you tell us, then design around them. That's why Analog Jiu Jitsu and Cattle Country Festival look nothing alike.
Can you move my site off Squarespace, Wix or WordPress?
Yes. We rebuild the site page by page, and on launch day every old address is redirected to its new page, so nothing that sends people to you now goes dead.
Will the site be mine?
Yes. Once it launches, we can host it and keep it updated for you, or hand it over clean to host wherever you like. Either way, you own it.
How much of my time will it take?
Most of it is spent talking about your business. There's the 30-minute call, our questions while we write your words, then preview links to check on your phone as the site comes together. The building is ours to do.
The next step
Bring the site you've outgrown to a 30-minute call.
Every week the template stays up, the people comparing you on their phones go with the business whose site looks like itself. Those are signups, bookings and calls you never hear about.
You don't need a brief before you talk to an Austin web design company. Bring the site you have, and we'll ask the rest.
Thirty minutes on Google Meet
With the people who'd do the work, about three things:
- What you sell And why your best customers chose you in the first place.
- Who you want more of The kind of customer you'd fill your week with, if you could.
- What your current site does What it brings in now, and where people give up on it.
Within a week of the call, you'll have a fixed-scope quote in writing. What happens next is up to you.
Prefer the phone? 720-299-8584
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