SEO web design: a website built to bring you customers from Google.
With SEO web design, every page of your new website is planned around what your customers type into Google, so they find you and pick up the phone. For owners who need a new site or a redesign that brings in work, designed and optimized by one team.
- 5.0 on Google
- Fixed quote in writing
- Design and SEO from one team
The problem
Why most new websites never show up on Google
You paid for a website that looks good. People who see it like it. The trouble is that few people ever see it, because when your customers search for what you sell, Google shows them someone else.
Search came after the design
The pages were drawn first and the words filled in later. Nobody checked what your customers actually type, so the site talks about your business in your words, not theirs, and some of what you sell has no page to be found on.
The designer and the SEO person were two companies
One made it look right. The other was hired after launch to make it rank. When the phone stayed quiet, each pointed at the other, and you paid them both.
In plain words
SEO web design means the pages, the words on them, the speed and the structure of your site are planned around what your customers search for, before anything is designed. Being found on Google is part of the plan from the first sketch, not a repair job after launch.
One decision, two sides
What your customers see and what Google reads, built at the same time
Every part of a website has a side your customers see and a side Google reads to decide whether to show it. Our web design and SEO services make both sides of each decision together, from the first draft.
Your customers see
Google reads
- Headingwater heater repair ✓
- Pages/water-heaters/ /drains/ /your-area/
- On a phonefast ✓
- Labelsplumber · hours · area
- Moved/services.html → /water-heaters/
- Trackedcall ✓ form ✓
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A heading in the words people search
- They see
- A headline that says what you do, in their words.
- Google reads
- The search your page should show up for.
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A page for each service and each place
- They see
- The service they need, in their area, one tap away.
- Google reads
- A separate page to match each search, instead of one page guessing at all of them.
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Fast on a phone
- They see
- A page that's ready before they give up and go back.
- Google reads
- A quick, phone-friendly page, one of the things it checks.
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Structured data Google can read
- They see
- Your hours, phone and service area, easy to find.
- Google reads
- The same facts as labels in the page's code, called structured data, so it knows what you do and where.
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Every old page address redirected
- They see
- Old links and bookmarks land on the right new page.
- Google reads
- Where each old page moved, so the place you've earned in search carries over.
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Calls and forms tracked
- They see
- A call button and a short form, right where they're ready to act.
- Google reads
- Each call and form, counted from launch day, so you see which searches bring in work.
Six decisions, each made once, by the two people who design and build your site.
Talk through yours on a 30-minute callReal work
One site, designed and optimized together: Stratalock
Stratalock fixes foundations by injecting the weak soil underneath instead of driving piers, a method most people have never heard of. They sell it to homeowners, commercial property owners and infrastructure contractors, three buyers who search for different things. So we mapped how each one buys before any page was designed.
Web design + SEO
What we built
- 27
- pages, organized by buyer. Six service pages and eight case studies among them, all made from one set of parts so every page matches.
- 3
- landing pages, one per kind of buyer, each written for how that buyer decides.
- 4
- pages, one for each metro area they serve, with that area's case studies and its own structured data telling Google where the business works.
- 98
- out of 100 on a phone in Lighthouse, Google's own speed and quality test.
SEO only · a different business
From 158 to 1,048 clicks a day from Google, in 7 months
An online business in Vancouver that sells educational products. These are organic clicks: people arriving from Google's unpaid results, not ads. This was SEO work for that client, a separate project from Stratalock, shown on its own so you know exactly what each one proves.
Organic clicks a day
Research to launch
How we build a site that's ready to rank from day one
Good SEO website design is mostly a matter of order: research first, so every page, headline and button after it has a real search to answer. Here is the work, start to finish, and your part in it.
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Research
Find what your customers search, and how often
We look up the words your customers type for each thing you sell, and how many people type them each month.
Your part Tell us what you sell and which jobs you want more of.
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Page plan
Plan a page for each thing you sell and each place you serve
Those searches become a map of the site: one page per service, one per area you work in, each aimed at its own search. Our page on search engine optimization in Plano shows that plan for one city.
Your part Add what we missed, cut what you're done doing.
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Design and words
Design and write each page to answer the searcher and get the call
Each page opens with the answer to what they searched, gives a reason to pick you, and puts the call button where they're ready.
Your part Review it on a preview link.
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Build
Build it fast and clean, with old addresses redirected
Pages load quickly on a phone and carry labels that tell Google what each one is. Every old page address points at its new page, so the traffic you have comes with you.
Your part Nothing, unless you have photos to send.
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Launch
Launch with calls tracked and Google connected
Calls and form fills are counted from day one, and the site is connected to Google Search Console, Google's own report of which searches show you.
Your part The site is yours. Edit your own text, hours, prices and photos any time.
Once you say go, a typical site launches in about 60 days.
Talk it through on a 30‑minute callPrice
What SEO web design costs
One price for the website, with the work that gets it found on Google already inside it. Nothing gets billed twice.
The website
Paid onceMost small-business websites we build land between $5,000 and $40,000, depending on how many pages you need and what the site has to do, like take bookings or payments.
In that price, not on a second invoice
- Research into what your customers searchIncluded
- A page for each service and each place you serveIncluded
- Headings and words in your customers' termsIncluded
- Speed on a phone, and the labels Google readsIncluded
- Every old page address redirectedIncluded
- Calls and forms tracked from launch dayIncluded
You get a fixed-scope quote in writing within a week of the intro call. No hourly meter, no surprise invoices.
More on websites for small businessesSEO after launch
OptionalRetainers run between $1,500 and $5,000 per month, depending on how much you want to take on.
It's how you climb for the harder, more competitive searches over time. Skip it and your site still launches with its SEO groundwork done.
Before you sign, you get a fixed-scope plan on a single page.
How ongoing SEO worksYour written quote starts with a 30‑minute call.
Book a callStraight answers
Questions before you book
The short answers to what's probably on your mind. Anything we haven't covered, ask us on the call.
Am I paying twice, once for the site and again for SEO?
No. The work that gets you found on Google, from the research to the redirects, is inside the build price, and you get that price as a fixed quote in writing. SEO after launch is a separate choice you can skip.
Will a redesign lose the Google traffic I already have?
Not from pages going missing. We map every old page address to its new page and redirect it, so visitors and Google land in the right place. On a recent move of an online store to a new site, we checked all 588 old addresses live: 588 of 588 redirected.
How long until I show up on Google, and can you promise it?
Weeks for some searches, months for most. Longer, more specific searches can move in 30 to 60 days, and competitive ones for what you do take 6 to 12 months. Nobody can guarantee rankings and we won't, and our plain take on whether SEO is a scam explains why.
Do I own the site, and can I change it myself?
Yes, all of it. The domain, the code and the hosting accounts are yours, and you can take the site anywhere, including to another developer. Day to day, you change your own text, hours, prices and photos in a simple editor we set up for you.
Do I have to keep paying for SEO after launch?
No. The site launches with its SEO groundwork done, and that stays done whether or not you hire us again. Ongoing SEO is optional: it's how you climb for the harder, more competitive searches over time.
Can I do the SEO myself?
Yes. The site is built so you can add pages and edit the words on them yourself. Google Search Console, Google's own report of which searches show you, is connected at launch, so you can see what's working.
You're not local. Is a remote SEO web design company easy to work with?
Yes. We work fully remote, with clients across North America. Kickoff is on Google Meet, and you review the work on a preview link as it's built.
Something else on your mind? Ask it on the call.
Book 30 minutesYour next step
Book 30 minutes about your website
Tell us what you sell and who buys it. We'll tell you what we'd build and roughly what it takes: a straight answer on whether SEO web design is the right fix for your site, from the people who would design and build it.
- On the call 30 minutes on Google Meet. Bring your current site, or just the idea.
- Within a week A fixed-scope quote in writing. What you'd get, what it costs, nothing billed by the hour.
- Then You decide. Say go, and a typical site launches in about 60 days.
Why now: until your site is planned around their searches, the customers looking for what you sell this month will keep calling someone else.
Rather talk now? 720-299-8584
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