Websites for cleaning, pest, lawn, pool and trade companies
We do home service website design for owners who are out on a job when the phone rings. Your customer sees that you come to their street and what it costs, then books and pays without calling you. The job is on your schedule before you're back in the truck.
Before any work starts, the price comes to you in writing, fixed, inside a week.
Customers see the price before they book
Repeat work
Bins fill up again. Ants find their way back in. Grass grows, pools cloud over, filters clog. Cleaning, pest, lawn, pool and maintenance work comes back around, so the best thing your site can do with a new customer isn't booking one visit. It's putting them on a schedule.
Pristine Bins cleans trash bins at the curb around Montrose, Colorado. Their monthly plan there is $25 a month. One customer signs up once, and that's $300 a year, charged to their card each month, with nobody calling anybody to re-book.
We did their cleaning business website design, so the monthly plan is the first price a customer sees, ahead of the one-time clean.
If your work is mostly repairs and one-off calls, the same site books those visits too. And if you sell a maintenance plan, like a yearly tune-up or a monthly service, customers can sign up for it on the site the same way.
A site that takes a booking gets you a job. A site that sells the plan gets you a customer.
How a booking happens
These are the real screens a new customer goes through on the Pristine Bins site, which we designed and built for a bin-cleaning company. Each screen asks for one decision. Every price sits above the button that charges it. And the last step happens without anyone at Pristine lifting a finger.
A new customer's first question is whether you work where they live. Here that's one box and one button, and the answer comes straight back.
Inside the area, like 81403 in Montrose, they get a plain yes and one button: pick your plan. Outside it, like 81427 in Ouray, there's no dead end. They leave an email and hear from Pristine the week the route reaches their block.
On a route 81403, Montrose
Not yet 81427, Ouray, gets the waitlist
Only the plans sold in their town show up, and each card reads in the same order: what it is, what it costs, then the button. They choose one and pay by card on the next screen, for a plan or a single clean.
When the card goes through, the site adds the customer, their property and the job to Jobber, the scheduling software Pristine runs on. Nobody copies it over from an email. It's on the schedule the next time anyone looks.
Entered by the website, on its own
Phone calls along the way
None.
That's the first way a site earns its keep: more of the people who visit end up booked and paid. The second is more of the right people finding it, and your site gets both on launch day.
The proof
The screens above all come from one working site. Pristine Bins washes trash bins at the curb in towns across Colorado's Western Slope, and we designed and built the site they sell from. It's live, and you can check it from the truck today.
It's the home services website design we put in front of owners first, because there's nothing staged about it: every town, plan and price below is on pristinebinsco.com right now.
Where they work
How customers buy
While you're on a job
Your phone buzzes while your hands are full, and the person on the other end wants something small: do you come out here, what does it cost, where's my invoice. Each of those has an answer that can sit on your site, there at 9 at night and 6 in the morning, when you'd never pick up.
So when we do web design for home services, each of those questions gets its answer on the site, in the spot a customer looks first. Here is where Pristine Bins' site answers six of them.
On the public pages, before anyone signs up
In their own account, where cancelling takes no call either
Keep your phone for the calls only you can answer.
How the project runs
You have routes to run and crews to keep busy, so the project is built to need very little of your day. We ask the questions once, then do the writing, the design and the build while you work.
It also covers the other half of what a site earns: being found. The way it's built and the pages it gets are what put you in front of the customers already looking up the work you do. Our page on South Jordan web design shows what that looks like for one city's homeowners, room by room.
Home service website design, step by step, call to launch
Before any work starts
You tell us what you sell, which towns you cover, how customers book you now and which jobs you'd like more of. It's a video call, so the cab of the truck works fine.
Your part Half an hour of talking
Inside a week of the call, the full scope lands in your inbox with one fixed price attached. No hourly meter ticks in the background.
Your part Read it and decide
While you're out working
We write every word ourselves, straight from that first conversation: your services, your towns, your plans and prices. Nobody hands you a blank page to fill in.
Your part No writing
The design goes up on a link of its own before anything is public. Open it on your phone between stops and tell us what to change.
Your part Look it over, send notes
We build the site in Astro, a newer way to put a website together that turns out small, fast pages. There's no pile of WordPress plugins waiting on updates, nothing that quietly breaks when nobody has logged in for a season, and a page that opens quickly on a customer's phone while they stand in the driveway.
Your part No updates to run
If you mow, aerate and treat weeds across a handful of towns, each of those services and each of those towns gets a page of its own. Each one loads fast on a phone, with its title and headings set up the way Google asks site owners to. So a stranger nearby who needs that exact job has a page of yours to find.
Your part Tell us the list on the call
Launch, and after
Expect roughly 60 days between kickoff and the site going live. On launch day the site is ready to take bookings, and every page is built to be found from the start.
Your part Keep working
Raise a price, add a service, start covering a new town: you make the change on your own site, without filing a request or waiting on us.
Your part Only when you want to
Your part, all told: one call, one decision and a few looks at a link.
The price
Home service web design is priced the way we price every site: most land between $5,000 and $40,000. You pay it once. Your number depends on how much of the work the site takes off your hands.
Most sites from $5,000
to $40,000
What sets the price of home service website design
Paid once, next to paid every year
$300 a year
That's one customer on Pristine Bins' $25 monthly plan in Montrose. The next year the same customer pays it again, and the year after that, for as long as they stay on the plan.
The site is a cost you pay once, and it keeps working for years. Every plan it sells keeps paying, year on year.
Everything that comes with a site we build is on our web design page.
Who you'd work with
Bullfinch is run by two people, Kyle and Katie Rutten. You haven't met them yet, so here is plainly which of them handles which part of your site, from the first call to the day it goes live.
Your designer
Kyle takes the 30-minute call himself, and the design and the build of your site are his work too. What you tell him about your routes, your plans and your customers goes straight into the pages, with nobody in the middle to pass it along.
Ask Kyle about The design, the pages, and how booking will work on your site
Your project lead
Katie runs operations, which means every project and every schedule. She keeps yours on track from the written price to launch day, so you can stay on the job instead of managing a website project from the cab of your truck.
Ask Katie about Where your project stands and what comes next
No account team, no hand-off to strangers. The faces above are the people you'll actually be dealing with.
The longer version on our About pageBefore you book
Six fair questions, answered straight. Anything we haven't covered here, bring it to the 30-minute call.
Cost
Because a cheap start doesn't book anything on its own. A template puts your name and number online and leaves the selling to your phone. The site we build does the selling: it tells a customer you serve their area, shows the price, takes the card and can sign them up for a recurring plan. You pay for that once, at a fixed price you see in writing before we start. A subscription bills you every month the site stays up, and the site is still theirs at the end of it.
Bookings
It's built to take bookings. Every page points a customer toward one outcome: checking that you come to them, seeing the price and booking without picking up the phone. It also has to be found, so from launch day its pages follow Google's published guidance, with one for each service and one for each town. We won't put a number on the jobs it brings in. What we can show you is a live site doing it: Pristine Bins, further up this page.
Scheduling
It's built around it. How you book today comes up early on the call. At Pristine Bins the scheduling software is Jobber, and every paid booking lands there as a new job with nobody typing it in. If you run something else, the site can send customers to the online booking your scheduling software already has, or pass each booking along as a request that lands in your inbox. Your schedule stays where it is.
Your time
You do, because very little of it is yours, and none of it is writing. There's the 30-minute call, a written price to read and say yes or no to, and a design to check on a private preview link before the public sees it. Every page gets written by us, from your answers on that call. The rest happens while you're out on jobs.
Ownership
Yes, and yes. The site is in your name, down to the domain and the hosting, so you can move it to any host or developer. We also set up a simple admin for the site that you log into. When the route grows or a price goes up, you sign in and change the price, the service or the town yourself. It takes no code, and you don't have to ask us.
Your trade
It will, because it's written from what you know. On the call we ask what you sell, how a visit runs, which towns you cover and what customers want to know before they book, and the pages come from your answers rather than a stock layout for your trade. Pristine Bins, the bin-cleaning site on this page, was built the same way. If your work is heating and cooling or lawn care, there's more on our pages about HVAC websites and landscaping websites.
Start with one call
Pick a half hour that fits between jobs. There are no slides to sit through. We ask about four things, and they're the four your site gets built around.
What we'll ask about
What you sell, from one-off visits to plans, and what each one costs today.
Where your crews go now, and the towns you'd add a stop in if the work were there.
Phone calls, texts, a form, or the online booking your scheduling software already has. We plan the site around whatever you use today.
More customers on a monthly plan, bigger jobs, a service you'd like to grow. Whatever you name is what the site sells first.
No more than a week later
One fixed price, in writing, for the whole site.
We don't start a thing until you've read it and said yes. Launch comes about 60 days after kickoff, so a call this week puts the number in your hands next week and lets those 60 days begin whenever you're ready.
Home service website design: the intro call
