One person. One brand. One URL that ties it together.
Amity is a climber building a personal brand. Her work, photos, and writing were scattered across Instagram, drafts, friends' phones, and a half-finished site she'd been meaning to fix for two years. There was no single front door.
A small, focused personal site. Five pages that look like her, load in under a second, and give sponsors, partners and readers one URL to bookmark. No CMS bloat, no boilerplate, no pages she didn't ask for.
A site she's proud to send. Sponsors land on something coherent, friends share the URL, and her climbing, photos and writing finally live in a place that respects the work.
Small, fast, hers.
Five pages. Just the ones she needed.
Katie and Kyle not only did an amazing job building the site and incorporating all the features I wanted, but they were also incredibly responsive, forward thinking, and came up with so many creative pieces of design that I never would have thought of!
Three weeks, in the order it happened.
We started with mood, not specs.
Spent the first week pulling references with Amity — fonts, photographers, climbing zines, magazines she loves. Agreed on a visual language before drawing a single component. Climbing-adjacent without being literal about it.
We built around her content.
Her photography and writing are the centerpiece, not afterthoughts. Layouts that don't crop her work into thumbnail squares. Typography sized for reading. Photos sized to breathe.
Five pages. One CMS. Done.
Astro static site with a lightweight CMS for the few things that change — posts, photos, the media kit. She can update from her phone. No build pipeline to babysit, no Squarespace to fight with, no plug-ins to break.
Where most of her readers actually find her.
