REPUTATION LAW GROUP
The Challenge
The Reputation Law Group approached our design team with an urgent need to establish their digital presence in Denver's competitive legal services market. As a newly formed firm of four accomplished women attorneys specializing in family law and criminal defense, they required a professional website to launch immediately and begin generating qualified leads. The challenge was significant: they had no existing brand identity, logo, or visual assets to work with, and operated under an extremely tight deadline to get their practice operational.
Our Approach
Our strategy for establishing The Reputation Law Group's digital presence focused on creating immediate credibility and emotional connection in Denver's competitive legal market. Through careful analysis of the family law and criminal defense landscape and the firm's unique positioning as an all-women practice, we developed a comprehensive approach that would convey both professional expertise and genuine compassion while implementing lead-generation architecture from launch.
Discovery & Research
We began with an in-depth analysis of Reputation Law Group's brand identity, target audience, and competitive landscape.
Strategic Planning
Based on our findings, we developed a holistic strategy that aligned website design, SEO, and PPC efforts with Reputation Law Group's business goals.
Creative Development
Our design team crafted a visually stunning and modern website that embodied RLG's extensive expertise while ensuring optimal user experience. The design focused on showcasing their experience and credentials as it relates to family law related matters.
Meaningful Metrics
The new website establishes immediate trust and professionalism through a sophisticated design that highlights each attorney's expertise and the firm's compassionate approach to legal representation. The site features clear service differentiation between family law and criminal defense practices, incorporates strategic consultation booking flows throughout the user experience, and showcases client testimonials that reinforce their reputation for both legal excellence and genuine care.
100%
Deadline met to get Reputation Law Group a website that allowed them to start accepting leads.
10x
Increase in qualified leads from organic search traffic
183%
Increase in page views and team page engagement
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