COOPER'S ON THE CREEK
The Challenge
Cooper's on the Creek, a sophisticated American restaurant in historic Georgetown, Colorado, outdated website failed to capture the restaurant's refined atmosphere and culinary excellence. More pressingly, their seasonal menu changes required a cumbersome and time-consuming update process that didn't allow for the timely communication of new offerings to their guests.
Our Approach
Our approach to transforming Cooper's on the Creek's digital presence focused on creating both visual sophistication and practical functionality. We began by studying high-end restaurant websites and their menu management needs, then developed a strategy that would elevate their visual identity while implementing an efficient content management system. Through close collaboration with their team, we ensured that every design decision supported their reputation for culinary excellence.
Visual Refinement
Creating an elegant black and white design framework that allows their culinary photography to take center stage.
Menu Management
Implementing a flexible, user-friendly system that makes seasonal menu updates quick and seamless.
Mobile Optimization
Developing a responsive design that maintains sophistication across all devices while ensuring easy access to menus and information.
Proven Performance
The new Cooper's on the Creek website successfully transformed their digital presence, creating an elegant platform that matches their sophisticated dining experience. The streamlined menu management system and enhanced visual presentation delivered significant improvements in both operational efficiency and customer engagement.
92%
Reduction in menu update time, allowing for more frequent seasonal changes
2.8x
Increase in online reservation requests after launch
77%
Growth in mobile visitors accessing menu and location information
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